Crisis Prevention through Political Communication

Situation

Situation

  • A rival company accused a building materials company of manufacturing carcinogenic insulation materials.
  • Political influence from competitors to amend the German Ordinance on Hazardous Substances.
  • The company wants to convince the legislators to retain existing measurement standards and to prevent the unilateral amendment of the ordinance in the competitor’s favour.

Realization

  • Provision of information to government departments and authorities.
  • Explanation of the problem in talks with all responsible central government decision makers.

Result

  • The company’s position was taken into account in the amendment of the Ordinance on Hazardous Substances.
  • The existing measurement standards were retained.
  • Safeguarding of jobs/the company’s operations.
Business segments & services
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